Bermuda Pink Sale – Digital Marketing

Bermuda tasked our marketing team to develop creative for their annual 50% off Pink Sale with the goal to increase hotel bookings in the 2019 off-season. Messaging led with sale details to communicate the key-point of affordability and drive conversion, while still showcasing the natural colors and beauty of the destination – resulting in an array of paid assets that are lively, on-brand, and built for direct response.